LinkedIn Optimization

What is LinkedIn Optimization? 4 Easy Steps to Power Up Your Profile

Quick question: What should your LinkedIn summary have in common with a…


content marketing

Successful Content Marketing: The Do's, Dont's and Best Practices

What comes to mind when someone says “marketing?” Intrusive cold calls? Cheesy…


brand awareness

How to Make Your Brand Buzzworthy With Social Media Marketing

Quick question: what do Kleenex, Windex, and Xerox all have in common? If you…


“ChatGPT… Write a Caption for Me” Using AI for Social Media Management

ChatGPT is being heralded as a game-changer for social media management. And…


social media calendars make planning easier

Stop Winging It, Start Winning It: Unlock the Power of Social Media Calendars

Let’s talk about social media planning. How often is your business active on…


Got a Woman-Owned Business? Use These Soft Skills to Market Yourself and Your Brand

Got a Woman-Owned Business? Use These Soft Skills to Market Yourself and Your Brand

Women-owned businesses have skyrocketed by 114 percent in the last 20 years. In…


Small business marketing is sometimes best handled by a smaller marketing firm.

Hiring a Digital Marketing Agency? Smaller = Better. Here's Why:

We get it—small business marketing is a lot to handle when running a modest to…


Facebook Reels are a great way for small businesses to expand their reach–and revenue

How (and Why) to Add Facebook Reels to Your Social Media Marketing Strategy

Video marketing has skyrocketed in popularity since its launch in the early…