Woman holding phone and using calendar to make her plan in the notepad

How (and Why) Your Business Needs a Social Media Calendar

If you’re a small business owner, planning your social media is crucial to…


The Instagram Stories logo, made of rainbow colored ping pong balls

Ephemeral Content: How to Use Instagram Stories to Build Your Brand

With the number of mobile users growing substantially over the past few years,…


Social Media Mistakes to Avoid in 2021

Top 4 Social Media Mistakes to Avoid in 2021

2020 was a watershed year for small business owners. Many were forced to close…


Social Media Automation

Social Media Doesn’t Take a Break, But You Can. Here’s How…

As a small business owner, you have a lot on your plate. You’re engaging with…


How to Set a Budget and Spend Less on Facebook Ads

How to Set a Budget and Spend Less on Facebook Ads

If there was ever a time to start Facebook advertising, it’s now. The social…


How to Develop a Darn Good Content Plan for 2020?

How to Develop a Darn Good Content Plan for 2020

How can a small business owner get a jump on the new year? The best way to…


A Dynamic Decade: Social Media Trends For 2020

A Dynamic Decade: Social Media Trends For 2020

Only a mere month away, 2020’s coming fast! It’s the time of year business…